Hello, my name is

Hasini Kakumanu

An Associate Product Manager with a CS foundation and a Master’s in Management. Passionate about understanding the 'why' behind challenges and leveraging UI/UX and behavioral science for impactful products.

My Top Skills and SuperpowersValidated as per Upraised

DATA DRIVEN & EXPERIMENTATIVE

I excel at making better trade-offs between urgent and non-urgent tasks
Strong in critical thinking and analysis to drive informed decisions

COMMUNICATION

Skilled in clear messaging to align stakeholders and drive collaboration
I strive to align the team on common goals and shared perspectives

My Skills

Top PMs

Average

Work Projects

Transforming the Referral Experience

A one-stop portal which brings all the referral needs under one umbrella.

Simplifying User Registrations

Streaming registrations by Leveraging Design Psychology to Boost Conversion Rates

Boosting Webinar Engagement

Increasing Engagement Through Creative Optimization of Playback Speeds

Tools I use

Case Studies

smallcase Activation Enhancement

How smallcase can leverage psychology to improve Activation

Nxtwave Platform Engagement

How Nxtwave can ensure users really practice the learning material taught on the platform to gain real skills

Blinkit Research Prowess

How Blinkit did customer research right and open up a new revenue stream

Product Observations and Improvements

User Experience on Reddit [Improvement]

How Reddit can enhance communication by improving message handling

Ticktick Improving Signup Flow for New Users [Observation]

Reducing friction by pre-filling the email from the login page into the signup form, improving conversion and user experience

Rapido’s Last-Minute Retention Strategy on iOS [Observation]

How Rapido tries to reduce their Uninstall Rate metric by using prompts with the users

User-Centric Multitasking on YouTube [Observation]

How YouTube enables seamless video playback during multitasking activities

Uber Streamlining Pickups [Observation]

How Uber Reduces Miscommunication with 360 View Map

Testimonials

She is approachable, resourceful, and a true team player who would always look out for clearing any product blockers which helped in smooth progression of the project. I would gladly welcome the opportunity to work with her again. If you ever have the chance to work with Hasini, I would definitely recommend you take it.
Krishna Vamsi Pasupuleti
Sr.Software Development Engineer, NxtWave
Hasini is an exceptional Product person to have with a rare mix of strategic vision and execution excellence. Her ability to understand user needs and deliver innovative solutions makes them an invaluable asset to any team. Most importantly, her attitude made it fun working with her.
Gaelle Bou Abdo
Head of Innovation, Nestlé
I've collaborated with Hasini while at Nxtwave and got to know her better during the process. Deep problem-solving, thorough documentation, empathetic stakeholder management, and a go-getter attitude—this is someone who delivers results. Highly recommend!
Shubham Danannavar
Associate Product Manager, Sprinto
Hasini Kakumanu is a remarkable Associate Product Manager. Her user-focused approach, ability to leverage data insights, and exceptional team alignment skills were invaluable. I highly recommend her for any collaborative role that demands clear communication and strategic problem-solving.
Manoj Kumar Marri
Senior Data Analyst, NxtWave

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Hello, my name is

Hasini Kakumanu

DATA DRIVEN & EXPERIMENTATIVE

COMMUNICATION

Work Projects

Transforming the Referral Experience

Simplifying User Registrations

Boosting Webinar Engagement

Tools I use

Case Studies

smallcase Activation Enhancement

Nxtwave Platform Engagement

Blinkit Research Prowess

Product Observations and Improvements

User Experience on Reddit [Improvement]

Ticktick Improving Signup Flow for New Users [Observation]

Rapido’s Last-Minute Retention Strategy on iOS [Observation]

User-Centric Multitasking on YouTube [Observation]

Uber Streamlining Pickups [Observation]

Testimonials

Krishna Vamsi Pasupuleti

Sr.Software Development Engineer, NxtWave

Hasini is an exceptional Product person to have with a rare mix of strategic vision and execution excellence. Her ability to understand user needs and deliver innovative solutions makes them an invaluable asset to any team. Most importantly, her attitude made it fun working with her.

Gaelle Bou Abdo

Head of Innovation, Nestlé

I've collaborated with Hasini while at Nxtwave and got to know her better during the process. Deep problem-solving, thorough documentation, empathetic stakeholder management, and a go-getter attitude—this is someone who delivers results. Highly recommend!

Shubham Danannavar

Associate Product Manager, Sprinto

Hasini Kakumanu is a remarkable Associate Product Manager. Her user-focused approach, ability to leverage data insights, and exceptional team alignment skills were invaluable. I highly recommend her for any collaborative role that demands clear communication and strategic problem-solving.

Manoj Kumar Marri

Senior Data Analyst, NxtWave